Saturday, January 29, 2011

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Wednesday, January 26, 2011

Get free help on determining the right domain name for your website. Where and how to research the proper domain name may prove to be yet another critical move for your website right off the get go


Get free help on determining the right domain name for your website. Where and how to research the proper domain name may prove to be yet another critical move for your website right off the get go.
  • Introduction:We have found through extensive experience that the domain name of your website plays a huge role in determining the relevance your your website in relation to the weight that the search engines place on the domain name. We have laid out sort of a map to choosing the correct domain name for you and have included a few awesome tools you can use to search with.
     
  • Domain name research:The first step in obtaining a web site should be determining the domain name and then purchasing the domain name. Before buying any domain name, one would need to determine what one or two or even three keywords or phrases someone would type into the search engines to find them. (After that, The time has come for the actual purchase of a domain name).

    Here's what we had to do to research our domain name of: www.helpmywebsite.org
    We researched the keywords we thought we would type into the search engines and then chose the highest traffic keywords we thought we could find. Next, we went to networksolutions.com and started typing in related words and searched for .com and .org names until we found one that was available. We had to keep working at this for over an hour until we found a domain name that matched what we were writing this website about.
     
  • Weighting your domain name:We have found this to be very true after the search engines get done doing their crawl on our domain names. We have found it better to attempt to place your primary keyword at the beginning of your domain name.

    Example: We had initially chosen the domain name of, websitefreehelp.com but after researching the search engines, we found it more relevant to go with help my website instead, Why?
    Well, we found that the word HELP lent more value and weight when we did our keyword search campaign. So, we purchased the domain name with HELP and started it off at the beginning of the domain name we targeted.

     
  • Domain companies and pricing:There are literally hundreds if not thousands of entities that are offering domain names at discounts. We have experienced not so good deals and some killer deals, sometimes "Too Good To Be True".

    Kind of a rule of thumb! Domain prices vary from the real cheap $4.95 to the rather extravagant $34.99 per year domains. What we normally pay is around $8.99 per year. Yeah, we have found better deals than that, but there are normally limitations and specific things we like to stay away from. We happen to shop at Godaddy.com and we are very happy with them for many reasons but not limited to the fact you can set up free URL forwarding and mask it as well with meta tags, nevertheless...

     
  • 1 year domain names:There has been a lot of discussion that we have seen that targets domain names that have been purchased on a monthly basis and also domain names that have been purchased only for a 1 year term. It seems the rumor around the webmaster world has it that you may get automatically penalized by the search engines if you purchase a domain name on a monthly basis and also only a yearly basis due to a higher potential for spam.

    With that being said, we NEVER purchase monthly domain names and we always purchase domain names for at least 2 years in advance. You can do what ever is best for your budget, but think about this, what's 19 bucks for a 2 year domain name just to be safe?
    You should have a pretty good understanding about domain names after everything we have covered. If you have any questions, you can visit our Webmaster Forum and maybe someone in there can help you.

    Now that you have secured your domain name, it is time to go to our next section and choose the rightWeb Hosting. or you can go back to Free Website Help main page.
Get free help on determining the right domain name for your website. Where and how to research the proper domain name may prove to be yet another critical move for your website right off the get go.
  • Introduction:We have found through extensive experience that the domain name of your website plays a huge role in determining the relevance your your website in relation to the weight that the search engines place on the domain name. We have laid out sort of a map to choosing the correct domain name for you and have included a few awesome tools you can use to search with.
     
  • Domain name research:The first step in obtaining a web site should be determining the domain name and then purchasing the domain name. Before buying any domain name, one would need to determine what one or two or even three keywords or phrases someone would type into the search engines to find them. (After that, The time has come for the actual purchase of a domain name).

    Here's what we had to do to research our domain name of: www.helpmywebsite.org
    We researched the keywords we thought we would type into the search engines and then chose the highest traffic keywords we thought we could find. Next, we went to networksolutions.com and started typing in related words and searched for .com and .org names until we found one that was available. We had to keep working at this for over an hour until we found a domain name that matched what we were writing this website about.
     
  • Weighting your domain name:We have found this to be very true after the search engines get done doing their crawl on our domain names. We have found it better to attempt to place your primary keyword at the beginning of your domain name.

    Example: We had initially chosen the domain name of, websitefreehelp.com but after researching the search engines, we found it more relevant to go with help my website instead, Why?
    Well, we found that the word HELP lent more value and weight when we did our keyword search campaign. So, we purchased the domain name with HELP and started it off at the beginning of the domain name we targeted.

     
  • Domain companies and pricing:There are literally hundreds if not thousands of entities that are offering domain names at discounts. We have experienced not so good deals and some killer deals, sometimes "Too Good To Be True".

    Kind of a rule of thumb! Domain prices vary from the real cheap $4.95 to the rather extravagant $34.99 per year domains. What we normally pay is around $8.99 per year. Yeah, we have found better deals than that, but there are normally limitations and specific things we like to stay away from. We happen to shop at Godaddy.com and we are very happy with them for many reasons but not limited to the fact you can set up free URL forwarding and mask it as well with meta tags, nevertheless...

     
  • 1 year domain names:There has been a lot of discussion that we have seen that targets domain names that have been purchased on a monthly basis and also domain names that have been purchased only for a 1 year term. It seems the rumor around the webmaster world has it that you may get automatically penalized by the search engines if you purchase a domain name on a monthly basis and also only a yearly basis due to a higher potential for spam.

    With that being said, we NEVER purchase monthly domain names and we always purchase domain names for at least 2 years in advance. You can do what ever is best for your budget, but think about this, what's 19 bucks for a 2 year domain name just to be safe?
    You should have a pretty good understanding about domain names after everything we have covered. If you have any questions, you can visit our Webmaster Forum and maybe someone in there can help you.

    Now that you have secured your domain name, it is time to go to our next section and choose the rightWeb Hosting. or you can go back to Free Website Help main page.

Get free help to build your website and help on determining what are the best keywords for your site




Get free help to build your website and help on determining what are the best keywords for your site.
  • Introduction:
    The keywords and key phrases need to be thought about before you choose a domain name and especially before you start building your website.

    What is the one or two keywords you would type into a search engine to look for "Just about exactly" you are offering, selling or promoting?

    We will give an example of our own website: We thought of many keywords: Search engine optimization, seo help, seo free help, build my own website, free website help, website help. Here's what we found and here is how we searched as we do for all of our website names and keywords.

     




    At the top of GOOGLE, YAHOO & MSN - you will see number for the amount of keyword combination queries that were found for any combination of the keyword that you have just typed in. We always look at all three of these search engines and then make a determination to target the highest keyword volumes. Do keep in mind, these numbers change all of the time, but this will give you a pretty good idea of what keywords give the most traffic.

    Keyword count
    Keywords / Phrases
    GOOGLEYAHOOMSN
    Search engine optimization
    48,200,000
    56,400,0004,631,200
    Seo help63,000,00046,200,000861,132
    Seo free help39,000,30033,600,000713,544
    build my own website152,000,00081,100,0002,305,123
    free website help516,000,000437,000,00089,823,115
    website help2,380,000,000814,000,000296,320,741

    Guess what? We took a stab at the 2 Billion + on Google, The 814 Million on Yahoo and the 296 Million on MSN. You Decide!
    Note: 
    We would not recommend if you have a car dealership in New York, to shoot for the keyword: car dealerships (You may wish to target your local area, such as: New York Car Dealership or if you own a pet store in Chicago (You may want to choose something to do with Chicago or Illinois Pet Store). Get the point? Don't overshoot your self on your keyword coverage, it could be a disaster.
    -------------------------------------------------------------------------------------------------
     
  • Keywords and the domain name:It is a known fact by us, that the relevancy of your domain name versus the keywords used in your title and meta tags should somewhat match if not completely, at least mostly. What this means is this: If you have a domain name that you bought called joe.com, it would for the most part, be unthinkable that it would ever rank on the search engines for Real Estate or Car Dealerships. Unless you did a terrific job at linking out to other websites and had them all link back to you as a Car Dealership or a Big Real Estate Website.

    It is very important to name your website as close to the keyword of your concept and research thus far. Let's use our website as an example again: We chose helpmywebsite.org because this is website help, and it was available. There were no others available as I recall, but I can tell you that this domain name is completely relevant to help my web site or web site help. Wouldn't you agree?
    Bonus: - Here is where we search for our domain names: http://www.netorksolutions.com
    But, when we find an available domain name, we normally do the purchase throughhttp://www.godaddy.com because they are way cheaper.
    -------------------------------------------------------------------------------------------------
     
  • Keywords and your meta tags:Your meta tags tell a lot of valuable information to the search engines, so choosing the keywords in order as to their importance is a must. Some meta tags are simply ignored by some search engines but we also believe that the search engines measure your content versus your meta tags and use what weighs the best and has a better synopsis of your page. So, still use your meta tags and use them correctly.

    Example: We used the keyword: Best keywords and also keywords in our meta tags and made sure that the page content was homing in on Keywords as also our Title matches as well - and so does our description. We also placed the order layout of the keywords in the order of importance.

    <!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 TRANSITIONAL//EN">
    <html>
    <head>
    <title>Best Keywords, free help</title>
    <meta name="description" content="Get free help to build your website and help on determining what are the best keywords for your site.">
    <meta name="keywords" content="keywords, best keywords, website help, website, help, free">


    One more CRITICAL thing to remember when writing your meta tags is this: Based on what we have found, CAPS are crucial. We believe that there are a maximum number of 3 CAPS allowed in the Title, 5 in the description and never use CAPS in the keywords tag. Additionally, see how the title matches the keywords tag and the description follows suit? 

    FREE META TAG TOOL
     - Here is a free meta tag check tool - use this to get 100% on all of your meta tags.
    -------------------------------------------------------------------------------------------------
     
  • Enough said about keywords:Now is the time to move on to proper domain name research and how to match your domain name to the specific keywords you are drilling for.

    Remember: Do Not Stuff keywords all over your page for the search engines, keep focused and make your content for your readers and make it make sense. Also, don't go crazy on stuffing tens or hundreds of keywords in your Keyword Meta Tags: use only what each page is about (No less than 3 keywords and no more than 10 in your meta tag).

    Now it is time to go to our next section on domain names or return to Free Website Help main page.


     

Sunday, January 23, 2011

Top Ten Site of SEO TRAINING

SEO Training

SEO Training
Phone Consultation
Get expert SEO advice from the wizard himself! We Build Pages’ CEO, Jim Boykin is available for search engine marketing (SEM) training and Internet Marketing training phone consultations to help you better understand the inner workings of the SEO world, and what it takes to make your website successful. Covering a variety of topics during your search engine optimization training or Internet market training session, Jim will provide feedback on your website and share trade secrets to increase traffic to your website.
Suggested Agenda Items for a Search Engine Marketing Training Session:
  • Keyword Analysis
  • Competitor Analysis
  • On Page Optimization
  • Online Marketing Training
  • Link Building Approaches
  • Website Usability
  • Methods for Achieving Top 10 Rankings

Free Tools Internet Marketing

Internet Marketing Tools

We Build Pages is happy to offer this assortment of free SEO tools from our collection. While these are only a small sampling of the Internet Marketing tools we have created, the rest of those trade secrets belong to the Internet Marketing Ninjas. If you are interested in becoming an Internet marketing ninja or any of the other (We Build Pages Services) we are happy to speak with you. In the meantime enjoy these free SEO tools we hope they will be of assistance.
  1. Header Checker Tool
    This SEO tool will check any web page's header tags. Use our header checker to find any page's status code to ensure that your URLs are returning the appropriate status codes and re-directs are working properly. A surprising number of indexing and ranking problems come from erroneous re-directs, so it's crucial to be sure all of the HTTP status codes are correct.
  2. Search Combination Tool
    This SEO tool will generate all possible combinations of two separate lists of search phrases. Find new ways to promote your website and reach your audience, when you broaden your keyword horizons. Use these phrases to modify and create new content, as well as to optimize title tags, URL's and internal linking structure. For a new insight into your keyword prospects generate some new combinations to kick start the brainstorming process.
  3. Keyword Density Analysis Tool
    Enter in a page URL and this free SEO tool will tell you the keyword density of all the phrases on the page. Find out how strong of a keyword message your content is sending with the Keyword Density Analysis Tool. Get hard numbers on your content ratios to find out if you need more or have too much. Use this tool to ensure a solid balance of keywords within your content, and to match the right keywords to the right pages.
  4. Spider Viewer
    See your site how the spider sees it. This one stop glimpse of your site's most basic information can give you insight into minor adjustments which can have a major impact. Use this tool to evaluate your internal links, meta information and page content. By using precision in regards to these elements you can structure your site to reach its maximum potential.

Stay tuned for more free SEO tools coming soon!

Friday, January 21, 2011

SEO Training: Lesson 2- The On Page Optimization Factors That Matter

After you’ve selected the keywords you want to optimize your website for, you need to focus on what is called “on-page” optimization. On page optimization is what you do on your website pages to improve organic rankings. The good news is that through years of trial and error, research, and modeling top ranked web sites, I have identified the most important on page factors for improving organic rankings.
There are a number of factors to consider for purposes of on page optimization. The most important factors include meta tags, load speed, and URLs. Although some of these may seem obvious to those of you who have spent just a little time learning about SEO, individuals often address these important areas incorrectly.
Meta tags are important because they provide some basic information to search engine spiders. Meta tags need to be formatted correctly to enhance search engine rankings. My research as shows that meta tags by themselves cannot radically improve rankings. However, they may be used to verify other aspects of your website and are important for getting users to click through from search engine results.
Meta tags should include a title tag which has your most important keywords and contains no more than 60 characters. This is the number of characters that can be displayed on Google search results. Your description tag which is also displayed after a user does a search engine query, should be no more than 150 characters. This tag is most effective when mentioning your keywords two times.
Another meta tag is your keyword tag. This tag should include your most important keywords. I choose to keep my list concise, usually around 12 keywords. This shows Google and other search engines that your web page is both focused and relevant. Sites that engage in keyword stuffing are only hurting themselves. Consider doing to keyword research to determine which keywords get the most search engine traffic and use them.
The last tag you should use is the robots tag. This tag informs search engines that they should spider your entire web page. The prevailing thought is that if the tag is not found on your page, spiders will automatically search it. I for one don’t like to leave things to chance so I either include it on the page or at the server level. This ensures that all of my pages get indexed (Note: always include a link to your sitemap from your home page).
In addition to having your meta tags in place, the speed at which your site loads is very important. Slow loading websites are penalized by Google. What’s the big deal with a slow web site or web page you might ask? Google is all about giving the browser a good user experience. If you site has a lot of broken links or loads slowly, Google considers this a bad experience and will penalize you with lower rankings. Make sure that your page loads within 5 seconds on a standard connection. There are a number of tools that can help you measure load speed.

The last factor we are going to discuss here is URL structure. The ideal structure is to have your most important keyword in the URL root. The root of a site would be here: http://www.keyword.com. If a domain is not available that doesn’t include your keyword, use an aged domain that you can add a folder or subdirectory to. An example would be www.mysite.com/keyword or keyword.mysite.com. In both examples, we are adding our keyword “root” to either domain. Again, this is not as good as having the keyword in your root but is valuable if the domain you need in not available.

Before you begin any search engine optimization effort, evaluate your web site, landing page, or blog from the perspective of meta tags, load speed, and URLs. There are additional on page factors we’ll discuss in the next lesson, but the three mentioned herein are vitally important to your search engine optimization success.

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Tuesday, January 18, 2011

SEO Training: Lesson 1 - How To Start Your Search Engine Optimization Campaign

SEO Training: Lesson 1 - How To Start Your Search Engine Optimization Campaign
The first place to start any SEO program is with a clear goal of what you hope to achieve. One thing I spend a good deal of time doing with my clients is explaining what is truly possible with a search engine optimization campaign. Your results are directly correlated to the time, effort, and research you are willing to dedicate to improving organic rankings.
If you’re expecting to change some meta tags, sprinkle a few keywords on your home page, and receive #1 rankings, then you’re setting yourself up for disappointment. Search engine optimization is a way of thinking and doing that affects all aspects of your business. You not only have to know what to do, but to apply the techniques on a regular basis.
So Where Do You Start?
As mentioned above, you need to start with a clear understanding of what you want. Do you want 1st page rankings? Are you looking to have specific keywords rank in the 1, 2, or 3 positions? How quickly do you want to achieve these rankings? What’s realistic and what would be a stretch goal?
Achieving top rankings is possible for any keyword or keyword phrase is you have the time, resources, and focus needed for search engine dominance. However, if you’re like me, resources are not unlimited. As a result, you need to prioritize your SEO. What are the most important keywords to optimize for?

Choosing The Right Keywords
There are a vast number of ways that you can choose the best keywords to optimize your website for. My favorite method is by using a combination of SEO and PPC. In pay-per-click marketing it’s all about paying for keywords that convert. Once you launch a broad campaign, and track your results, you’ll know which keywords generate the highest conversion rates. Why not optimize for these and improve your results (while spending less).
By optimizing for keywords that already convert, you know that website traffic, resulting from top placement, will yield sales, opt-ins, or whatever type of action visitors should take when reaching your site.
Another method for choosing keywords is using detailed keyword research. Anyone conducting keyword research needs to start with a broad understanding of their niche and begin researching what types of phrases individuals are searching on. Start by brainstorming your own list and then use tools like the Google Keyword Tool to expand your list.
Find keywords phrases that have at least 3,000 searches per month and have little competition. After narrowing your list down to the best 5 -7 terms, the next step is to look at the sites already ranking in the top positions for these keywords.
Visit each of the sites and analyze their on page optimization success. Are their meta tags formatted properly? Are they using H1 and H2 headers on the page? Do they use the keyword phrase throughout the page? Are keywords in navigational links?
Consider all on page factors that may impact their search engine results. Then, take a look at off page factors. Are the top web sites listed in key directories? What is the concentration and value of incoming links? You need to ask yourself if these sites are better optimized than yours. If they are, pushing them out of the top spot may prove a real challenge. On the other hand, if you can optimize your site better and achieve more inbound links, your chances of success are high.
Conclusion
The most important part of any search engine optimization effort is the initial planning and research. If you do this step correctly, success is a must. Focus on keyword research before you begin your SEO campaign. You are looking for highly trafficked keywords that have little competition. Once you decide on a keyword phrase, you must research the web sites that are currently ranked in the top positions. Based on ranking factors, determine your ability to push them out of the top positions with your fully optimized web site.

SEO Training: Lesson 1 - How To Start Your Search Engine Optimization Campaign

SEO Training: Lesson 1 - How To Start Your Search Engine Optimization Campaign
The first place to start any SEO program is with a clear goal of what you hope to achieve. One thing I spend a good deal of time doing with my clients is explaining what is truly possible with a search engine optimization campaign. Your results are directly correlated to the time, effort, and research you are willing to dedicate to improving organic rankings.
If you’re expecting to change some meta tags, sprinkle a few keywords on your home page, and receive #1 rankings, then you’re setting yourself up for disappointment. Search engine optimization is a way of thinking and doing that affects all aspects of your business. You not only have to know what to do, but to apply the techniques on a regular basis.
So Where Do You Start?
As mentioned above, you need to start with a clear understanding of what you want. Do you want 1st page rankings? Are you looking to have specific keywords rank in the 1, 2, or 3 positions? How quickly do you want to achieve these rankings? What’s realistic and what would be a stretch goal?
Achieving top rankings is possible for any keyword or keyword phrase is you have the time, resources, and focus needed for search engine dominance. However, if you’re like me, resources are not unlimited. As a result, you need to prioritize your SEO. What are the most important keywords to optimize for?

Choosing The Right Keywords
There are a vast number of ways that you can choose the best keywords to optimize your website for. My favorite method is by using a combination of SEO and PPC. In pay-per-click marketing it’s all about paying for keywords that convert. Once you launch a broad campaign, and track your results, you’ll know which keywords generate the highest conversion rates. Why not optimize for these and improve your results (while spending less).
By optimizing for keywords that already convert, you know that website traffic, resulting from top placement, will yield sales, opt-ins, or whatever type of action visitors should take when reaching your site.
Another method for choosing keywords is using detailed keyword research. Anyone conducting keyword research needs to start with a broad understanding of their niche and begin researching what types of phrases individuals are searching on. Start by brainstorming your own list and then use tools like the Google Keyword Tool to expand your list.
Find keywords phrases that have at least 3,000 searches per month and have little competition. After narrowing your list down to the best 5 -7 terms, the next step is to look at the sites already ranking in the top positions for these keywords.
Visit each of the sites and analyze their on page optimization success. Are their meta tags formatted properly? Are they using H1 and H2 headers on the page? Do they use the keyword phrase throughout the page? Are keywords in navigational links?
Consider all on page factors that may impact their search engine results. Then, take a look at off page factors. Are the top web sites listed in key directories? What is the concentration and value of incoming links? You need to ask yourself if these sites are better optimized than yours. If they are, pushing them out of the top spot may prove a real challenge. On the other hand, if you can optimize your site better and achieve more inbound links, your chances of success are high.
Conclusion
The most important part of any search engine optimization effort is the initial planning and research. If you do this step correctly, success is a must. Focus on keyword research before you begin your SEO campaign. You are looking for highly trafficked keywords that have little competition. Once you decide on a keyword phrase, you must research the web sites that are currently ranked in the top positions. Based on ranking factors, determine your ability to push them out of the top positions with your fully optimized web site.

SEO Training: Lesson 1 - How To Start Your Search Engine Optimization Campaign

SEO Training: Lesson 1 - How To Start Your Search Engine Optimization Campaign
The first place to start any SEO program is with a clear goal of what you hope to achieve. One thing I spend a good deal of time doing with my clients is explaining what is truly possible with a search engine optimization campaign. Your results are directly correlated to the time, effort, and research you are willing to dedicate to improving organic rankings.
If you’re expecting to change some meta tags, sprinkle a few keywords on your home page, and receive #1 rankings, then you’re setting yourself up for disappointment. Search engine optimization is a way of thinking and doing that affects all aspects of your business. You not only have to know what to do, but to apply the techniques on a regular basis.
So Where Do You Start?
As mentioned above, you need to start with a clear understanding of what you want. Do you want 1st page rankings? Are you looking to have specific keywords rank in the 1, 2, or 3 positions? How quickly do you want to achieve these rankings? What’s realistic and what would be a stretch goal?
Achieving top rankings is possible for any keyword or keyword phrase is you have the time, resources, and focus needed for search engine dominance. However, if you’re like me, resources are not unlimited. As a result, you need to prioritize your SEO. What are the most important keywords to optimize for?

Choosing The Right Keywords
There are a vast number of ways that you can choose the best keywords to optimize your website for. My favorite method is by using a combination of SEO and PPC. In pay-per-click marketing it’s all about paying for keywords that convert. Once you launch a broad campaign, and track your results, you’ll know which keywords generate the highest conversion rates. Why not optimize for these and improve your results (while spending less).
By optimizing for keywords that already convert, you know that website traffic, resulting from top placement, will yield sales, opt-ins, or whatever type of action visitors should take when reaching your site.
Another method for choosing keywords is using detailed keyword research. Anyone conducting keyword research needs to start with a broad understanding of their niche and begin researching what types of phrases individuals are searching on. Start by brainstorming your own list and then use tools like the Google Keyword Tool to expand your list.
Find keywords phrases that have at least 3,000 searches per month and have little competition. After narrowing your list down to the best 5 -7 terms, the next step is to look at the sites already ranking in the top positions for these keywords.
Visit each of the sites and analyze their on page optimization success. Are their meta tags formatted properly? Are they using H1 and H2 headers on the page? Do they use the keyword phrase throughout the page? Are keywords in navigational links?
Consider all on page factors that may impact their search engine results. Then, take a look at off page factors. Are the top web sites listed in key directories? What is the concentration and value of incoming links? You need to ask yourself if these sites are better optimized than yours. If they are, pushing them out of the top spot may prove a real challenge. On the other hand, if you can optimize your site better and achieve more inbound links, your chances of success are high.
Conclusion
The most important part of any search engine optimization effort is the initial planning and research. If you do this step correctly, success is a must. Focus on keyword research before you begin your SEO campaign. You are looking for highly trafficked keywords that have little competition. Once you decide on a keyword phrase, you must research the web sites that are currently ranked in the top positions. Based on ranking factors, determine your ability to push them out of the top positions with your fully optimized web site.

SEO Training: Lesson 2- The On Page Optimization Factors That Matter

SEO Training: Lesson 2- The On Page Optimization Factors That Matter

After you’ve selected the keywords you want to optimize your website for, you need to focus on what is called “on-page” optimization. On page optimization is what you do on your website pages to improve organic rankings. The good news is that through years of trial and error, research, and modeling top ranked web sites, I have identified the most important on page factors for improving organic rankings.
There are a number of factors to consider for purposes of on page optimization. The most important factors include meta tags, load speed, and URLs. Although some of these may seem obvious to those of you who have spent just a little time learning about SEO, individuals often address these important areas incorrectly.
Meta tags are important because they provide some basic information to search engine spiders. Meta tags need to be formatted correctly to enhance search engine rankings. My research as shows that meta tags by themselves cannot radically improve rankings. However, they may be used to verify other aspects of your website and are important for getting users to click through from search engine results.
Meta tags should include a title tag which has your most important keywords and contains no more than 60 characters. This is the number of characters that can be displayed on Google search results. Your description tag which is also displayed after a user does a search engine query, should be no more than 150 characters. This tag is most effective when mentioning your keywords two times.
Another meta tag is your keyword tag. This tag should include your most important keywords. I choose to keep my list concise, usually around 12 keywords. This shows Google and other search engines that your web page is both focused and relevant. Sites that engage in keyword stuffing are only hurting themselves. Consider doing to keyword research to determine which keywords get the most search engine traffic and use them.
The last tag you should use is the robots tag. This tag informs search engines that they should spider your entire web page. The prevailing thought is that if the tag is not found on your page, spiders will automatically search it. I for one don’t like to leave things to chance so I either include it on the page or at the server level. This ensures that all of my pages get indexed (Note: always include a link to your sitemap from your home page).
In addition to having your meta tags in place, the speed at which your site loads is very important. Slow loading websites are penalized by Google. What’s the big deal with a slow web site or web page you might ask? Google is all about giving the browser a good user experience. If you site has a lot of broken links or loads slowly, Google considers this a bad experience and will penalize you with lower rankings. Make sure that your page loads within 5 seconds on a standard connection. There are a number of tools that can help you measure load speed.

The last factor we are going to discuss here is URL structure. The ideal structure is to have your most important keyword in the URL root. The root of a site would be here: http://www.keyword.com. If a domain is not available that doesn’t include your keyword, use an aged domain that you can add a folder or subdirectory to. An example would be www.mysite.com/keyword or keyword.mysite.com. In both examples, we are adding our keyword “root” to either domain. Again, this is not as good as having the keyword in your root but is valuable if the domain you need in not available.

Before you begin any search engine optimization effort, evaluate your web site, landing page, or blog from the perspective of meta tags, load speed, and URLs. There are additional on page factors we’ll discuss in the next lesson, but the three mentioned herein are vitally important to your search engine optimization success.

SEO Training: Learn SEO From Today's Leading SEO Expert And Achieve #1 Rankings In As Little As 7 Days...

SEO training is only valuable when you learn practical skills that start paying dividends immediately. I've consulted with dozens of companies that pay tens of thousands of dollars to "leading" SEO firms only to learn that it's all theory. That's great if you want to learn about SEO but isn't going to give you top rankings.
Are you looking for SEO Training that produces real results? I've proven time and again that anyone can learn the most beneficial SEO techniques that deliver results regardless of background or previous knowledge of search engine optimization. My seo training course is ideal for anyone who is looking for immediate results.
I know this to be true based on experience. I've achieved top search engine rankings for my own web sites and blogs, developing a step-by-step approach that's easy to follow. Dozens of my clients are achieving top rankings by applying the exact same SEO marketing formula I reveal in my seo training class. My mission is to share what I've learning, coaching others with practical advice for achieving success.

What Can You Do With SEO and SEO Training?
A question I seem to get a lot is, "What good is SEO when I'm already ranked number one?" In response, I ask the question, "What are you ranked #1 for?" If it's the name of your company than I'll bet you're not getting very much traffic. Small to medium-sized businesses need to achieve high organic rankings for the terms prospective customers are search on - which isn't your company name!
More than 70% of browsers click on the first three search engine results. Nearly 90% of all search engine traffic comes from the first page of rankings. If you want traffic to your website then you need to focus on improving organic results. You can spend tens of thousands of dollars each month buying traffic, but personally, I'd rather get my traffic for free. Once you learn SEO strategies for top rankings and get a taste of FREE traffic, there's no turning back.
My first book, SEO Made Simple: Strategies for Dominating the World's Largest Search Engine, was a "tell all" seo training guide that changed the way people think about SEO. As a result, my methods are now taught through my book and seo training classes in more than 30 countries. This simple fact is the reason why small and medium sized businesses are dominating many of the leading brands in search engine result listings. But enough about me... it's all about you and the results you want (i.e. need) for your website or blog.
SEO Training: Learn SEO Methods That Guarantee Results
I'm a pretty straightforward kind of guy so let me give you my thoughts on some of the top SEO firms. Many of these SEO goliaths want you to spend $1,500 for a few of days worth of SEO training - not me. I've sat in those SEO training courses... and guess what? If you want to be an "SEO Expert" then they're worth every penny. However, if you want your website to be ranked in the #1 position on Google, then don't waste your time. You don't have to be a guru to achieve number one rankings. The fact is that nothing can replace practical knowledge from someone who's actually done the work and developed a process for achieving results. The key is separating fact from fiction - discovering the most effective seo training techniques and applying them NOW!
Let's do a little exercise. Go to Google and type in "marketing expert" or "internet marketing expert". What's the first result? I'll save you some time - MarketingScoop.com. Why? There are a lot of reasons why my site is ranked number one on the world's LARGEST search engine. Much of it has to do with Google PR, how my site is viewed in comparison to other sites across my niche, and in-bound links (more on this later). What I can tell you without hesitation is that I didn't get to the top spot by learning a bunch of SEO theory. I got there by copying the exact strategies that top ranked web sites were using to achieve top search engine placements again and again. This forumula is what I reveal in my courses, one-on-one teachings, and publications.
SEO Training Program
Today I teach the same methods I use EVERY DAY to achieve top search engine rankings for my websites, affiliate sites, blogs, and help my customers do the same. These methods are taught through a 1-day or 2-day program that is customized to your business, your goals, and the specific outcomes you're looking for. It's always a good idea to have a general understanding of certain principles before you start down a path, but 90% of your focus should be on practical skills you can implement, that generate results.
The example I like to use is going on a diet. It's great to know what to eat, how to eat is (weigh and measure), and what to do (exercise). But until you start waking up at 6am for that morning jog and start eating in a manner that supports good health - not talking about it, not thinking about it - you're just never going to lose the weight!
The MarketingScoop SEO Training Program covers the following topics in either a 1-day or 2-day format. The two day format provides a greater level of customization for your business, more case studies/examples, and an even greater hands-on approach (group exercises). Each SEO marketing training session covers:
  • Proven techniques for achieving #1 search engine rankings in just 30 days
  • The most common mistake made by Website owners seeking top rankings
  • How to improve rankings more than 200 positions with one simple technique
  • A powerful method for finding traffic-generating keywords for your website
  • On-page optimization techniques search engines value most when ranking your site
  • The power of link building and how you can win the game of SEO
  • The most effective way to boost rankings using in-bound linking strategies
  • Off-page optimization methods that build quality links in less than 48 hours
    And much more. Get the full SEO Training Outline below...
The SEO training course curriculum for my seo training program is very simple. It starts with understanding some basic SEO principles and focuses on two main areas. The first is "on page optimization". This is what you do to your website to enhance search engine result placements. By applying these principles, you're developing a strong foundation for your search engine optimization efforts that can be sustained over the long term.
The second area is "off page optimization". In a nutshell, this is the secret sauce that drives Google results. The formula is complex and no one really knows how much of each ingredient goes into it, but we have a pretty good idea! I'll take you by the hand and show you the step-by-step the specific techniques you can apply IMMEDIATELY to improve your web site's search ranking. Once you understand these principles and practice applying them, it's off to the races.
"I have gone through the MarketingScoop.com SEO Training program and have treated your methods as my new religion. When I started this whole process, my website was buried on about page twenty eight of Google... I went to page one on Google for "spa covers", "replacement spa covers" and "spa cover replacement." Thanks again for teaching me these fantastic techniques!" 

- Jeff Slinger, SpaCap CEO
"Hey Michael, after applying what I learning in your SEO training program, my traffic has gone from a little more than 10,000 visitors per month, on average, to OVER 45,000 visitors. After going through your program, and learning the powerful techniques revealed, I'm convince that your SEO Training Program is the best one out there. Thanks for showing me the techniques that significantly improved my Google search engine results."
- Bill Herron, Owner Adaera.com
So What Does This World Class SEO Training Program Cost?
Before I answer that question, let me tell you that my consulting fee is about $2,500 per day plus travel. Yes.. people actually pay me that kind of consulting fee because of the results I've PROVEN I can deliver. Not only do they get the benefit of a customized plan to enhance their organic results, but over time, they generate significantly more revenue at a much lower cost. In fact, I've saved some companies as much as $80K per month on PPC advertising that was no longer needed after they achieved the #1 position for a given search term or keyword phrase.
The big guys like Bruce Clay, SEO.com, SEOP, etc., will gladly charge you $1,500 per person for an SEO training course that teaches you all theory and provides little if any tangible knowledge. Additionally, I'm sure you can find some free seo training somewhere online but remember that you often get what you pay for. My SEO training program (available in 1-day or 2-day format) teaches you how to succeed online over and over again for only $795* per person.
Now you might be saying, "That's still a lot of money", but I would ask you to think about how much money you're losing each day by not applying the strategies needed to move your site up the search rankings. You are either improving your search rankings or losing rankings each day. The Internet is always changing! If you're not applying the right techniques to protect your positions or improving them, it's costing you.
Instead of going to a seminar on how to fish (i.e. bait the hook and throw it in), spend your time with a professional fisherman (figuratively, not literally) on the dock, showing you how to choose a fishing pole, bait your hook, cast in your line, and reel in the big one. It's a lot easier when the master fisherman is standing next to you each step of the way. He can guide you, give you feedback, and show you how to improve your results. That's my job and that's what you'll get with hands on training.
Get started today by filling out our Inquiry form and indicating your interest in MarketingScoop's SEO Training for your business. We'll have one of our SEO experts contact you immediately to answer your questions and learn more about your business to see if you qualify for our program. Click on the button below to complete our no-obligation inquiry form.

Monday, January 17, 2011

Free SEO training, intro

Free seo training, proof that this works!

20 Free seo training videos, how this works

20 Free seo training videos, the 3 important things!

20 Free seo training videos, how to choose keywords

20 Free seo training videos, social bookmarking is queen!

20 Free seo training videos, creating a buzz.

20 Free seo training videos, creating a buzz.

20 Free seo training videos, youtube video search engine

20 Free seo training videos, why you have to make phrases

20 Free seo training videos, you must talk!

20 Free seo training videos, how to be found online

20 Free seo training videos, your www address does make a difference

20 Free seo training videos, standing on the shoulders of giants

20 Free seo training videos, blogging

20 Free seo training videos, great content

20 Free seo training videos, rss feeds

20 Free seo training videos, article sites

20 Free seo training videos, lets resume

20 Free seo training videos, the box of stuff!

5 Ways to Make Money on YouTube NOW!

How To Make Money On YouTube - Video

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SEO Link Building 101

SEO Keyword Research Basics


Basic Keyword Research

Top 20 SEO Tools



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Search Engine Optimization SEO Tutorial -- WebBizIdeas

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Search Engine Optimization this small video show that what is seo and
which is the benefits